Senior Marketing Associate
Andre Smith

I’m in marketing, although I took a circuitous route via Customer Service and Sponsorship Sales. It gave me the opportunity to understand different areas of the business, and with the move into marketing, I’ve gained valuable insight into the desires and motivations of the visitors who attend our events.

I enjoy solving problems through innovation while keeping an eye on the customers’ needs. I like to create marketing programs that demonstrate value to our customers and then share best practices with all the other marketing teams in the business. And Reed’s fast-paced environment is perfect for me – I love being busy and I never do the same thing every day.

The career possibilities are endless here, with lots of opportunity to progress. With additional experience and learning from mentors and other marketing colleagues, my plan is to eventually become a vice president of marketing. I definitely feel that I can achieve
that with Reed.